Google announces new Display & Video 360 features
Improved reporting, user ID redactions for privacy compliance, first position targeting for YouTube Instant Reserve and more are coming soon.
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Google streamlines product data management for merchants
Google unveils new Merchant Center Next features and guides, simplifying product data management for online sellers.
Google launches Merchant API Beta with new features
This is a redesign of the Content API for Shopping, with new features to enhance product management and showcase businesses capabilities.
AI analysis of 8,000 top YouTube Ads reveals key trends for brands
These leading brands are winning by spotlighting underrepresented voices, celebrating individuality, sparking wonder and more.
Google Analytics fixes paid search attribution
An update to attribution models in Google Analytics 4 (GA4) will more accurately credit paid search campaigns for driving conversions.
YouTube embeds ads into videos to beat ad blockers
Embedding YouTube ads directly into video streams makes them indistinguishable from content, neutralizing ad blockers.
Pinterest launches AI ad tools
Pinterest is rolling out new AI-powered ad tools and measurement partnerships to drive better performance and brand safety for advertisers.
Google streamlines product listings
Google is making it easier for merchants to surface product listings across its surfaces through automated 'website crawl' feeds.
Google must face $17 billion UK ad tech lawsuit
The UK court lawsuit against Google alleges it abuses its dominance in the online advertising market, and can proceed to trial.
Google Ads inviting some advertisers to join Advisors Community
Select Google Ads advertisers are being offered the 'unique opportunity' to help shape current and unreleased products via surveys.